



shared ownership specialists
helping clients deliver high quality, truly affordable housing
We fully understand that shared ownership is about delivering genuinely affordable, high quality housing for those on average or low wages.
The Barnard Marcus Shared Ownership Team, as part of the Barnard Marcus land & new homes division, is hugely experienced in helping our clients in the affordable sector deliver homes that suit families of all sizes, often with limited budgets. We appreciate that our clients’ customers are at the centre of everything they do and we ensure that each customer journey is as stress free and enjoyable as possible.
We also understand that our shared ownership clients are delivering homes with a social purpose and are creating new communities, quite often as part of a larger urban regenerations.
We know that when you instruct us to sell on your behalf, that we are also representatives of your company and its core values and always strive to exceed expectations at every opportunity.
Our local knowledge and marketing expertise will ensure your development’s success.
The Barnard Marcus Shared Ownership Team provides the highest quality sales and marketing services to housing associations, local authorities and developers. We ‘tailor make’ each and every marketing campaign to ensure that this generates the best response possible.
Our on and offline marketing campaigns are designed to drive high levels of traffic to your development, ensuring the required levels of enquiries and subsequent shared ownership sales.
With our London-wide coverage, supported by our surveying, conveyancing and specialist mortgage services, we are able to provide a full end-to-end service aimed at maximising your sales rates.
we appreciate the importance of ‘the customer journey’ and all that entails
When selling shared ownership developments for you, we appreciate that we are not only your ‘shop window’ but ambassadors for your brand and business. All customers will be guaranteed a well-organised, friendly service and that’s fully compliant with all current regulations and best practice.
We are fully committed to achieving best practice
in the delivery of all our shared ownership services and will review all areas of performance with you at our regular development sales meetings, held at a time to suit you and your business.

our shared ownership marketing & support services include
- logo/brand development
- eye catching brochures, design & print
- CGI production
- hoarding and site signage design
- development microsite, design & build
- advertisement design
- radio advertising – scripting & production
- email campaigns, fully ‘trackable’
- static and digital window displays
- development models
- animated ‘fly-throughs’
- drone photography or videography
- show Home photography
- portfolio disposal of historic stock

planning your sales & marketing campaign
As important as executing it, planning your campaign is essential and our team will work with you to ensure sales success from ‘the off’. Amongst a range of wider services, our team can help you plan and implement the following:
- marketing suite or show home set up, on going management
& staffing, including recruitment
- launch events planning and open weekends
- show Home interior design
- tailored end user & investor furniture packs
- second fix new home ‘smart’ technology
- mortgage and insurance services including Help to Buy
supported by a team of specialist mortgage advisors & surveyors
Our group’s long-standing relationships with our lender partners means that we can often offer exclusive, market leading rates. Our lending is controlled by robust processes to ensure the highest quality of service to our clients’ customers and our customer focused approach to mortgage provision, through our large network of mortgage consultants and their support teams is why customers come back to us time and time again.
Our unique services include:
- dedicated team of mortgage specialists accredited in all aspects of shared ownership
- on-site advice to customers
- central helpline
- support at launches and events
- customer portal mapping progression etc.
to download our shared ownership brochure, click on the button below
our clients include



