land & new homes specialists
a complete sales & marketing service offering for providers of new homes
Our team of new homes experts are focused on helping you maximise the potential of every site, no matter how big or small.
Our experienced and professional staff know and understand their local markets. The combination of our knowledge, along with property and building industry expertise and information gathered from our national estate agency network, means we can provide a service that is second to none.
We offer a flexible approach to all aspects of a development programme, from finding a site to selling the final unit, from handling one-offs to creating new residential areas. This leaves you free to concentrate on your next development opportunity.
A clearly defined marketing strategy forms the foundation of any effective sales campaign. We can help you decide the right house type at the right price through close analysis of your target market and the local environment.
Local transport, site access, shops, schools, hospitals, work opportunities and leisure facilities are just some of the factors we consider.
As well as being one of the largest estate agents in the country, all of our branches are computer-linked, effectively giving you over 2,500 staff in more than 320 locations working to find buyers for you. Our new homes senior management team has well over 150 years combined experience in new homes coming from agency and developer backgrounds.
We will put together ideas for creative, effective advertising campaigns within agreed budgets to create the maximum interest from potential buyers in the widest possible catchment area.
We will put your property in front of millions through our online advertising reach including the largest property portals Zoopla.co.uk and Rightmove.co.uk as well as our own national estate agency websites.
a unique approach to land sourcing, acquisition and disposal
At Barnard Marcus land & new homes we advise and act for a diverse client bank in the disposal and acquisition of residential development land and schemes for mixed-use. Our detailed local knowledge often allows us to provide clients with the 'inside track' when negotiating a deal as we are always aware of emerging demand and trends, backed by the detailed resales advice of our new homes colleagues. Our land services include:
- land disposal or acquisition
- permitted Development Schemes
- significant conversion projects
- strategic land options
- land & property auctions
- affordable housing acquisition
- sheltered, retirement, care and nursing home acquisition
- receivership disposals
other services we offer
- assessing development suitability
- demographic analysis
- buyer profiling
- advice on unit type, style and mix
- expected sales rates and pricing
- competitor information from both new and second-hand
markets
our clients include
- local authorities and government departments
- housing authorities
- church authorities and charities
- education and health authorities
- banks and lending institutions
- national housing developers
- regional and local builders
- private land owners
- LPA Receivers
- PLCs and corporate institutions
- PRS investors
our new homes marketing services include
- logo and/or brand development
- eye catching brochures - including copywriting
- CGI production & staging
- lifestyle and development videography & production
- hoarding and site signage design & supply
- development microsites - design & build
- advertisement design & artwork supply
- radio advertising including scripting & production
- email campaigns that are fully ‘trackable’
- social media campaigns including Facebook and Instagram
- static and digital window displays
- window graphics
- development models
- animated ‘fly-throughs’
- drone photography and/or videography
- show home photography
download our new homes marketing services by clicking here.
or visit our marketing services web page here.